Thanks to all those of you, notorious and lesser known who gave their vote to our Just Over 50 and Not Dead Yet panel.
We got the great news yesterday that it had been selected as one of the themes to be featured at South by Southwest Interactive (March 2008).
They liked the fact that "this idea focuses on a portion of the audience traditionally ignored by the hipper-than-thou new media types."
In case you are scratching your head wondering what this 'Just over 50...' thing is all about, let me try to put it in a nutshell.
Online Participation is not just about 20 somethings.
A bunch of people Just Over 50 have planted their tent online either as actors or consumers.
They buy books, music, watch movies, travel and eat out, have money and brains.
Marketers and publishers of any size and stripe should not forget about them.
I will keep you in the loop as to what day and time slot we will get.
We are still going through the process of selecting the rest of the panel. It will be diverse.
Not 5 white guys on stage.
Feel free to share your ideas and suggestions on content and speakers.