In a year where banks showed that what once looked like solid profits was in many cases a mirage, could I have madeoff by faking authenticity.
OK these two words side by side sound like strange bedfellows.
I got started on the topic after reading the Outside Edge column If you can fake it, you will make it by Jonathan Guthrie (FT, December 28).
This led me in turn to Fake Authenticity: An Introduction by Joshua Glenn for Real? Fake 'Hermenaut' magazine.
You have to give him kudos for managing to quote Jean-Paul Sartre and an SUV ad in the same paragraph.
He who might not be Joshua Glenn also wonders:
Can the next big career coach-reinvention guru become successful by promising that nothing she/he says is true?
Irony, existentialism and city slickers on the menu for Monday Work Etiquette # 70